The ABC's of Managing Your Small Business

This seminar is geared for the startup, or those small businesses still seeking the basics of how to start, market, manage, and grow their small business.

Discussion includes: Elements of the business plan, putting the business plan to work and assessing its results; developing the marketing plan; conducting a needs assessment; types of legal structure; strategic small business investment strategies; and developing customer outreach initiatives with win-win customer metrics that synergize sales and marketing success.